Big data analytics: Implementation challenges in Indian manufacturing supply chains

• Challenges and barriers related to Big Data Analytics implementation are identified. An integrated ISM-DEMATEL methodology is used model the identified barriers. Most significant barriers: lack of top management support, financial skills, procedures. Least poor data quality trust in data, security privacy. (BDA) has attracted attention from both academicians practitioners alike as it provides several ways improve strategic, tactical operational capabilities eventually create a positive impact on economic performance organizations. In present study, twelve against BDA assessed context Indian manufacturing Supply Chains (SC). These modeled using an two-stage approach, consisting Interpretive Structural Modeling (ISM) first stage Decision-Making Trial Evaluation Laboratory (DEMATEL) second stage. The approach developed interrelationships between constructs their intensities. Moreover, Fuzzy MICMAC technique applied analyze high (i.e., driving power) Results show that four constructs, namely techniques or procedures, most This study aids policy-makers conceptualizing mutual interaction for developing policies strategies penetration SC.